MARKETING (Record no. 3148)

MARC details
000 -LEADER
fixed length control field 00411nam a22001457a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140710b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0256162980
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.S46 1996
Item number 6298
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name SIEGEL CAROLYN F.
245 ## - TITLE STATEMENT
Title MARKETING
Statement of responsibility, etc Foundation and Application
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc NEW YORK
Name of publisher, distributor, etc McGraw Hill
Date of publication, distribution, etc 1996
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 515pgs
500 ## - GENERAL NOTE
General note includes glossary appendix and index
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Date last seen Price effective from Koha item type
    Library of Congress Classification     Non-fiction University of Embu University of Embu General Stacks 10/07/2014   HF 5415.S46 1996 10/07/2014 10/07/2014 Books
©University of Embu,
Embu Off Embu-Meru Road
P.O. Box 6-60100 Embu-Kenya

Tel:(+254)0706 528 876
(+254)0737 714 764