TY - BOOK AU - Berger, Arthur Asa TI - Media and Communication Research Methods: An introduction to Qualitative and Quantitative Approaches SN - 9781544371740 AV - P 91.3 .B47 2020 18695 PY - 2020/// CY - UK PB - SAGE KW - 1. Mass Media-Research Methodology 2. Communication-research Methodology N1 - Includes Bibliographic References and Index ER -