TY  - BOOK
AU  - Philip kotler
TI  - Marketing  management
SN  - 0-273-77983-4
AV  - HF 5415 .13 .K64 2013 11435
PY  - 2013///
CY  - Malaysia
PB  - Pearson education limited.
KW  - Marketing management
N1  - Includes  bibliographical  references  and  index
ER  -