000 00605nam a22001817a 4500
999 _c3584
_d3584
008 140722b xxu||||| |||| 00| 0 eng d
020 _a9780071395212
050 _aHF5415.H54 1990
_b6786
100 _aHiebing, Roman G.
245 _aThe Successful Marketing Plan.: a disciplined and comprehensive approach.
_cHiebing, Roman G.
250 _a3rd edition
260 _aNew York
_bMcGraw-Hill
_c2003
300 _axxxi,544:pgs
440 _aThe Successful Marketing Plan.: A Disciplined And Comprehensive Approach.
500 _aIncludes index.
650 _aMarketing-- planning
942 _2lcc
_cBK