| 000 | 00468nam a22001817a 4500 | ||
|---|---|---|---|
| 008 | 151120b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9781111528096 | ||
| 050 |
_aHF 5415.L36 2012 _b11379 |
||
| 100 | _aLAMB,CHARLES W. | ||
| 245 |
_aMKTG. _cLAMB, CHARLES W. |
||
| 250 | _aSTUDENT EDITION | ||
| 260 |
_aSOUTH-WESTERN _bCENGAGE LEARNING. _c2012 |
||
| 300 |
_axiii,388p. : _bill |
||
| 440 | _aMKTG. | ||
| 500 | _aincludes index | ||
| 650 | _2MKTG. | ||
| 942 |
_2lcc _cBK |
||
| 999 |
_c7596 _d7596 |
||