| 000 | 00527nam a22001817a 4500 | ||
|---|---|---|---|
| 999 |
_c9520 _d9520 |
||
| 008 | 170123b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780072999891 | ||
| 050 |
_aHF5415 .K47 2007 _b6403 |
||
| 100 | _aKerin, Roger A. | ||
| 245 |
_aMarketing : the core _cRoger A. Kerin |
||
| 250 | _a2nd ed. | ||
| 260 |
_aNew York _bMc Graw Hill _c2007 |
||
| 300 | _axxxiii, 425 p. | ||
| 521 | _aIncludes bibliographical references and indexes | ||
| 650 | _aMarketing | ||
| 700 | _aI. Hartley,S.W II. Rudelius William | ||
| 942 |
_2lcc _cBK |
||