MKTG: core marketing concepts Lamb, Charles W.

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Publication details: USA Thomson South-Western 2008Description: xiv, 321pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	University of Embu General Stacks	HF5410.L36 2008 (Browse shelf(Opens below))	Available		6620

Total holds: 0

Previous	No cover image available	No cover image available						Next
Previous	HF 5410.A67 1990 APPLICATIONS IN BASIC MARKETING	HF 5410.A67 2004 APPLICATION IN BASIC MARKETING	HF5410.L36 2008 MKTG: Brief Contents.	HF5410.L36 2008 MKTG: core marketing concepts	HF 5415.1.L35 2004 MARKETING FRONTIERS: CONCEPTS AND TOOLS	HF 5415.12.G76 2001 HANDBOOK OF ONLINE MARKETING RESEARCH	HF 5415.12.K44 2000 Strategic Electronic marketing	Next

Includes index.

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